Freshsales (Freshworks) logo

When the CRM automates sales, but team efficiency is hard to assess

The integration of Yaware with Freshsales (Freshworks) complements the modern CRM with data on actual working time, workload, and real productivity of managers.

Freshsales helps manage leads, deals, and communications.

Yaware shows how the team truly spends their workday.

Who benefits from this integration

  • Sales departments in SMB and mid-market businesses
  • Companies with inbound and outbound sales
  • Teams working with calls, emails, and CRM automations
  • Managers who need to control efficiency without micromanagement

Typical managerial situation

In Freshsales, you can see:

  • Leads and deals
  • Manager activities
  • Built-in telephony and email
  • Automations and reports

But it’s hard to answer:

  • Which managers actually work full time
  • How much time is truly spent on sales
  • Why results differ with the same leads
  • Where work time is lost between calls and tasks

Without time tracking, the CRM shows the process, but not the real effort.

What the Yaware + Freshsales integration provides

Actual working time tracking

  • Real working hours of each employee
  • Activity throughout the day
  • Monitoring adherence to schedules

Transparent manager productivity

  • Comparison of employees by time contribution
  • Identification of inefficient work patterns
  • Data for accurate KPI setting

Better sales control

  • Understanding if enough time is spent on leads
  • Fewer stalled deals
  • More stable sales team performance

Less manual oversight

  • No need to constantly check activities
  • Data is collected automatically
  • Manager sees the full picture of work

How the integration works in practice

  • Managers work in Freshsales
  • Yaware automatically tracks working time and activity
  • Managers receive:
    • Actual team workload
    • Productivity by days and weeks
    • Points for optimization

Sales management becomes more predictable.

Business results

  • Increased sales team productivity
  • Control of personnel costs
  • Fewer lost leads
  • Transparent team work
  • Improved results without expanding staff

Why Yaware complements Freshsales well

  • Runs in the background
  • Does not affect CRM speed
  • Suitable for office and remote teams
  • Provides management data not available in Freshsales

See how it works for your team

You can request a Yaware demo and see how time tracking and productivity monitoring complement Freshsales using real data from your sales department.

Effective timetracking on the computer

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